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Alliances and partnerships are becoming increasingly popular in a range of industries and sectors. Strategic alliances offer the potential advantages of combining resources and sharing customer bases without the potential disadvantages of control dilution and cultural resistance. Strategic alliances can quickly establish formidable business groupings that are flexible and responsive and where the interests of the individual partners are reflected in the interests of the alliance as a whole.

Any proposed alliance or partnership has to generate the potential to add value. The alliance must contribute towards the strategic objectives of the organisations, and the likely outcomes of the alliance must be properly aligned to the required strategic outcomes of those organisations. Finally the alliance has to be made to work. A strategic alliance can be planned and executed systematically using project management tools and techniques.

Topics covered

  • Background to alliances and partnerships.
  • Alliances and the value chain.
  • Strategic focus and strategic drift.
  • Alliance and partnership risk.
  • Partner selection.
  • Forming the alliance.
  • Making alliances and partnerships work.
Benefits
  • You read on distance and can take the exam at another location in the world.
  • You will receive an international certificate from one of the world's leading universities.
  • You get a solid material.
  • You get strong support through the web.
  • You turn knowledge directly into “business in practice”.
  • You get academic credits and the benefit of the wider international studies (MBA, MSc and DBA).

 

References:

MBA education has been very stimulating and gave me the tools to apply the knowledge practically in the workplace. The flexibility to learn on distance fits perfectly with a job that involves lots of travelling.

Marie Lobéus, MBA, CFO, Hoist Technology AB

 

This training has far exceeded my expectations. Hugely inspirational speakers, good material, combined with a demanding level of education means that I can really recommend this MBA.

Henrik Jonsson, MBA Commercial Manager The Phone Hourse AB

 

More references...

+46 8-544 715 70

Profile

Manager and key persons

Level

Level 7 (according to the EU framework)

Width

About 200 hours. You will receive an international certificate from one of the world's leading universities, Heriot-Watt University. 10 ECTS (European Credit Transfer System) Credits.

Entry condition

Bachelor degree or equivalent.

Start

Distance learning starts individually.

Fee
  • SEK 13.000 excl VAT.
  • Examination fee is not included.